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You’re already well aware that Boxing Day is one of the most exciting sale shopping events of the year. With retailers added to the list of Boxing Day sales competitors, it’s safe to say that the sales event this year will be bigger than ever before.
Why is Boxing Day one of the biggest sales events on a retailer’s calendar? Well, stores wouldn’t want to leave themselves short on the stock over the Christmas period.
The fact that thousands of shoppers will be buying gifts for a catalogue of family members, friends, and colleagues ends with see retailers overstocking on many lines. What ensues is stores end up with stock that they need to sell off quickly so that they can introduce the new products that come with the new year. In an attempt to shift the stock off their shelves, retailers slash prices on thousands of products, which equates to Boxing Day is a consumer’s dream.
In the Boxing Day event last year, Canadians spent approximately $1.2 billion on the sale. During the Boxing Day sale events, which usually run from 26 December through to 15 January, the average spend per person was in the region of $328.
Walmart
Up to 70% off select items
Enjoy up to 70% off appliances, electronics, sports, clothing, beauty and more at Walmart's Deals of the Week. Hurry while stocks last. T&Cs apply.
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