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Best homeowner’s life insurance

Buying your first house is an investment — and you can protect it with a life insurance policy.

The last thing most people want to do after they buy their first house is spend more money. But a life insurance policy can protect your new purchase and make sure your family can afford to keep living in the home if you pass away unexpectedly.

When analyzing life insurance providers, we assess the insurer’s reputation in the industry, as well as its product lineup, rider selection and underwriting standards. To determine industry reputation, our editorial team researches the company’s financial strength, accreditations and ratings, and reads customer reviews.

What are the best homeowner’s life insurance companies?

Many companies offer adequate and affordable protection plans, but these six life insurance companies stand out for catering to first-time homebuyers.
Protect your loved ones
Compare 12+ top insurers side-by-side to get the best possible deal, and shop return of premium policies online.

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Best for term life insurance

Prudential

Finder rating 4 / 5 ★★★★★

As a first-time homebuyer, you’ll probably want to save as much money as possible after closing on your house and securing your mortgage. With that in mind, you might want to buy a standard term policy to protect your investment — and Prudential offers a range of policies at affordable prices.
The company also has a more lenient underwriting process than some other insurers, so you don’t need to be in perfect health to get a good rate.

Best for lenient underwriting

PROMOTED

Legal & General

Finder rating 4 / 5 ★★★★★

Life insurance can be very expensive if you smoke or have health conditions working against you. Legal & General makes life insurance more accessible with its relaxed underwriting guidelines and competitive rates. It also offers up to $1.5 million in coverage, which is ideal for homebuyers trying to insure a more expensive property. The insurer specializes in term and universal life insurance.

Best for online shoppers

Haven Life

Finder rating 4.5 / 5 ★★★★★

If you want to shop for a life insurance policy from the comfort of your brand-new home, look to Haven Life. A subsidiary of MassMutual, Haven Life’s quoting and application process is fully online. Once approved, your coverage could go into effect immediately — and you can check another task off your to-do list. The insurer sticks to term policies, and doesn’t require a medical exam in most cases.

Best for permanent life insurance

PROMOTED

Pacific Life

Finder rating 2.5 / 5 ★★★★★

If you want to treat your life insurance policy as a cash asset, consider purchasing a permanent policy. By buying while you’re young and just starting to build your home, you could save tens of thousands in premiums over the course of your lifetime. Pacific Life excels in permanent life insurance policies. It offers standard whole life policies in addition to universal, variable and indexed universal life policies. These policies accumulate cash value, which you can then use to supplement your retirement later on.

Best for cheap term life

Bestow

Finder rating 4 / 5 ★★★★★

Bestow’s ideal for young, healthy people who want to get cheap, basic coverage fast. You can get a quick online quote in minutes, with options for no medical exam policies. Term life insurance policies start as low as $10 a month for a 20-year term policy with $50,000 coverage, with options for coverage up to $1 million. And Bestow promises you’ll be happy with your policy or you can get your premiums paid back with the 30-day money-back guarantee.

Best overall pick

PROMOTED

MassMutual

Finder rating 3.5 / 5 ★★★★★

One of the oldest life insurance companies in the US, MassMutual is a solid choice for first-time homebuyers. It’s financially strong, and offers a range of policy options in addition to competitive pricing and well-rated customer service. It also issues up to $10 million in coverage, which is useful if your dream home is on the pricier side. Additionally, it’s a mutual company that has paid out dividends to its policyholders every year since 1860. Since dividends aren’t guaranteed, this is an impressive achievement and one that could benefit you if you go for a permanent policy.

Compare the financial strength of life insurance companies for homeowners

A life insurance company’s financial strength points to its ability to pay claims in a timely manner. Financially strong mutual companies can also pay out dividends to permanent life policyholders, and you can either collect that cash, use it to pay premiums or purchase more insurance.

AgencyMassMutualPrudentialLegal & GeneralHaven LifePacific LifeBestow
A.M. BestA++A+A+A++A+A+
Moody’sAa3Aa3N/AAa3A1A1
Standard & Poor’sAA+AA-AA-AA+AA-A+
FitchAA+AA-AA-AA+AA-A+
J.D. Power3 out of 53 out of 5N/AN/A3 out of 5N/A

Compare the overall reputation of life insurance companies

To determine each company’s customer service and reputation, we turn to the Better Business Bureau. Keep in mind that these ratings and reviews reflect each company as a whole, and not only its life insurance department.
ProviderBBB ratingCustomer reviews
MassMutualB-1 out of 5 stars
PrudentialD-1 out of 5 stars
Legal & GeneralA+N/A
Haven LifeA+2 out of 5 stars
Pacific LifeA+1 out of 5 stars
BestowA+N/A

Bottom line

Along with being a safe haven for your loved ones, your first home is likely the largest financial asset you own. If you want to ensure your family can keep the house if something were to happen to you, buying a life insurance policy is a must.

To explore other options before committing to a policy, check out our overall top life insurance picks and find the best fit to protect your home and family.

Compare more life insurance providers

Name Product Issue age Minimum Coverage Maximum Coverage Term Lengths Medical Exam Required
Bestow
18 - 60 years old
$50,000
$1,500,000
10, 15, 20, 25, 30 years
No
Apply for term life insurance in minutes and get an instant decision all online. Plus, you’ll get to skip the medical exam.
Everyday Life
18 - 70
$100,000
$10,000,000
10, 15, 20, 25, 30, 35 and 40 years.
No
Ladder multiple life insurance policies to save on the coverage you need for all your debts.
Ladder
20 - 60 years old
$100,000
$8,000,000
10, 15, 20, 25 or 30 years
No, for coverage up to $3M
Apply for term life insurance online without the medical exam. Get an instant decision and adjust your coverage at no charge.
Wyshbox
Wyshbox
18 - 65 years old
$50,000
$2,500,000
2 - 35 years
No
Not available in: AL, CA, CO, CT, FL, KY, ME, MS, NH, NJ, NY, ND, RI, SC, SD, VT, VI, WA
Nationwide life insurance
18 - 80 years old
$25,000
$10,000,000
10, 15, 20 and 30 years
Yes
Get term, whole, universal or no-exam life insurance with up to $1 million in coverage.
Haven Life
20 - 64 years old
$250,000
$3,000,000
10, 15, 20, 25 or 30 years available to those aged 20 - 49 years old.
10, 15, or 20 years available to those aged 50 - 64 years old.
No exams for some applicants
Fill out a quick online application and get approval in minutes with up to $3 million in coverage.
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Compare up to 4 providers

Life insurance ratings

★★★★★ — Excellent

★★★★★ — Good

★★★★★ — Average

★★★★★ — Subpar

★★★★★ — Poor

Our experts analyze life insurance companies to help you to find the strongest possible policy and premium for your family’s needs. We assess their financial strength, customer satisfaction, policy features and riders. We then give each insurer a score between one and five stars that reflects their offering and reputation in the industry.

Learn more about our methodology here.

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