ASOS launches its very first activewear range

Posted: 26 February 2018 3:33 pm

The collection has something for every type of fitness fan.

Online retailer ASOS has launched its very first activewear range.

The collection, called ASOS 4505, debuted on its website this month for men and women, inspired by the latest trends.

It follows the recent campaign for the line, which promises to give the customer “more reasons to move”, “empower our customers whether they prefer running or raving” and “explore the line between sport and day-to-day life”.

The collection, which was developed by ASOS’ in-house design team, features apparel for all sorts of sports, including skiing, jogging, yoga, snowboarding and training wear.

It features 100 styles and all different colors, from bold prints to more subdued tones for the gym, while items for joggers have reflective details for their evening and night-time runs.

There are bright, fun colors for yoga enthusiasts, who can opt for seam-free pants, and some items even come with hidden pockets for phones, keys and gym cards.

The range also includes maternity clothes as well as items for tall, petite and curvy customers, with sizes running from a 00 to 26.

Prices for the entire collection range from $16 for a tank top to $160 for a ski jumpsuit.

The British retailer already sells more than 80,000 branded and own-brand products online and has websites for the US, UK, Australia, France, Germany, Spain, Russia, Italy and China. It ships to over 140 countries.

Get the best February deals on dresses, shoes, swimwear and more with these ASOS deals and discounts, and check out other up-and-coming trends in our roundup of fashion and beauty deals we can’t get enough of.

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Picture: Shutterstock

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