Adobe Commerce review

An open source e-commerce platform that requires advanced technical skill — or a development team.

Adobe Commerce provides the framework for companies that need high-level customization and bespoke functionality in their digital storefront. But it requires a significant amount of technical skill to launch and can be costly to maintain over time.

  • Choose Adobe Commerce if you need a highly customized website and have an in-house development team or a budget of at least $50,000 to hire an agency.
  • Consider something else if you prefer straightforward pricing and need to get up-and-running ASAP.
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Adobe Commerce's services

Here's what you can do with Adobe Commerce:

  • Build an e-commerce site
  • Integrate third-party software
  • Customize your site with extensions and themes
  • Manage orders across channels
    • Including multiple in-house brands, sites, warehouses, physical stores and third-party sites like Amazon
  • Track and analyze business data
    • Create custom report tools
    • Visualize data with charts and spreadsheets
    • Store data in its cloud-based warehouse

Adobe Commerce features, pricing and fees

Magento Open Source and Magento Commerce are Adobe Commerce's two primary services. Adobe Commerce isn't forthcoming about its rates or fees, so the only way to know exactly what you’ll pay for each service is to contact a sales rep for a quote.

In addition to its Magento Open Source and Magento Commerce platforms, Adobe Commerce also offers Adobe Commerce Pro: an e-commerce package for business-to-consumer and business-to-business operations. It comes with performance monitoring tools, core application support, managed cloud services and a technical account manager. To learn more, schedule a call with the Adobe Commerce sales team.


  • Integrated checkout, payment and shipping
  • Mobile optimized shopping
  • Global selling
  • Catalog management
  • Access to the extensions marketplace
  • Instant purchase for returning customers
  • Site search to help boost conversion rates

Includes all features of Open Source, plus:

  • Business intelligence dashboards with over 100 reports
  • Integrated B2B functionality including quoting, custom catalogs and company accounts
  • Advanced marketing tools with custom promotions
  • Content staging and preview
  • Built-in customer loyalty tools
  • Enhanced content management system with drag-and-drop interface
  • Visual merchandising tools to organize web page
  • Optimized cloud environment
  • Cloud availability service level agreement (SLA) up to 99.99%
  • Faster page loading with its content delivery network to help handle peak site traffic
  • Performance monitoring tools for real-time site data
  • Enhanced security with Fastly web application firewall and DDoS services
  • PCI compliant
  • Streamlines infrastructure upgrades, performance enhancements and patches
  • Dedicated accounts manager
  • 24/7 live technical support
  • Access to express packages from Certified Adobe Partners for a fee

How much technical experience do I need?

You need quite a bit of technical experience to use Adobe Commerce, and in-depth knowledge of:

  • HTML
  • CSS/JS
  • PHP
  • MySQL

You could also outsource this work to a web developer or internal developing team.

How do I contact Adobe Commerce support?

Connect with the Adobe Commerce sales team by:

  • Phone. Call 800-685-3624 during business hours to connect with a sales rep. Adobe Commerce's business hours aren't posted on its website and when we called, we couldn't connect with a rep.
  • Support ticket. Submit a support ticket on the Adobe Commerce website for a response from the team within one to two business days.

What design options does it have?

Adobe Commerce's design possibilities are unlimited — a key draw of the platform. One IT manager on Capterra states, "the only limitation is your imagination."

Not only can you implement any functionality you can think of, Adobe Marketplace provides thousands of prebuilt extensions that you can purchase to quickly install tools for live chat, SEO, email marketing, payment processing and more.

Adobe Commerce offers templates and themes to get started with a ready-made aesthetic, but these cost extra and require coding knowledge to implement.

Adobe Commerce partner community

Another way to manifest your Adobe Commerce site is to hire a contractor from Adobe Commerce's partner community. Adobe Commerce partners are agencies and independent contractors with experience working with Adobe Commerce software — a way to hire external developers to get the job done.

You can hire a technology partner to optimize your site’s functionality, a community insider to assist with the design implementation or a solution partner to approach and solve the unique challenges of your company.

Pros and cons

Adobe Commerce can be an excellent solution for companies with the manpower and resources to launch a highly customized site. Before investing, weigh the benefits and drawbacks:


  • Open-source technology. Tech-savvy business owners can take advantage of open-source technology to customize their online store.
  • Super scalable. Allows for flexible e-commerce solutions that can grow as your company evolves. If your developer can code it, Adobe Commerce can host it.
  • Partners with over 50 payment gateways. It integrates with a wide range of payment processors, which means you have more POS options to choose from.
  • Free site assessment. Have a Magento Commerce expert review your site and identify key conversion opportunities for your brand and products.
  • Integrate with Amazon. Sell on Amazon by installing the free Amazon Sales Channel.


  • Costly to maintain over time. Adobe Commerce requires a significant investment of time compared to competitors like Shopify or WooCommerce, so it’s not a good option for companies that need a low-maintenance e-commerce presence.
  • Lack of transparent pricing. If you want to use Adobe Commerce, contact its sales team to get a quote and sign up. Compare that to a provider like Shopify, which charges a set monthly price starting at $9.
  • No customer support for Open Source. Magento Open Source doesn’t come with any kind of technical support, other than articles in the help center or chat forum.

Adobe Commerce reviews and complaints

As of June 2021, Adobe Commerce doesn't have its own Better Business Bureau (BBB) page. But its parent company, Adobe Systems, does. Adobe Systems isn't an accredited business with the BBB and receives a B rating. It scores 1.19 out of 5 stars after 107 customer reviews and has 446 complaints.

Feedback specific to Adobe Commerce was hard to source on the Better Business Bureau since Adobe has so many products. Adobe Commerce also doesn't have an established presence on Trustpilot, making merchant feedback for this service difficult to pin down.

Prior to its rebranding, Adobe Commerce was Magento Commerce. Magento had a TrustScore of 3.9 out of 5 on Trustpilot and many users praised its customizability — though one reviewer reports that it took him 40 hours of work to program a single website.

How do I sign up with Adobe Commerce?

To sign up with Adobe Commerce, you’ll need to complete a contact form on Adobe Commerce's website. Supply your full name, email address and phone number to complete the form and a sales rep will be in touch to talk next steps.

What other products will I need?

While Adobe Commerce provides a platform to build and manage your website, you’ll also need:

  • A payment processor. Get a payment gateway and merchant account to facilitate transactions.
  • A web hosting provider. Choose a hosting service such as Bluehost, HostGator or GoDaddy that supports the following:
    • Linux x86-64
    • Apache 2.x/Nginx 1.7.x
    • PHP 5.4+
    • MySQL 5.6+

What is Adobe Commerce?

Adobe Commerce was formerly known as Magento: an open-source e-commerce platform released in 2008 by developer Roy Rubin. It handled over $100 billion in gross merchandise volume yearly, and hosted sites for over 250,000 merchants worldwide, including Nike, K Swiss, Ford, Land Rover and Birchbox.

Today, it’s owned by Adobe and is part of the Adobe Commerce Cloud.

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Bottom line

Adobe Commerce may host some of the most complex e-commerce sites in the world, but the money and manpower resources required to make it happen might make it unrealistic for many small business owners.

If you need an e-commerce provider that requires less technical skill — or just desire more straightforward pricing — browse other e-commerce platforms.

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